Partnership Proposal · Bizarre Bunny × LiquidRails

Broadcast-grade ads,
built for your brands.

You handle compliance and the rails. We handle the film. The hero spot, the cutdowns, the micro-drama series, the CTV ad, priced and built in days for a craft distillery.

$40K-$90K → $3K-$5K Weeks → days CTV broadcast-spec
01 / Compliance-restricted bev
True Herbal

A nano-THC brand running paid creative under the tightest ad-platform restrictions on the internet. Every storyboard cleared against Meta moderation rules before a single frame renders. Same playbook for any alcohol brand operating with a TTB or state ceiling.

Format
Hero spot + UGC cutdowns
Channels
Meta, TikTok, programmatic
Compliance
Storyboard cleared pre-render
UGC 01
UGC 02
UGC 03
02 / Hospitality micro-drama
TOCA Social

Short-form serial content built for TikTok, Instagram, and CTV. Recognisable characters across fast cycles, no shoot days, no studio windows. The format moves real footfall in hospitality. For a craft distillery or RTD, it's how you build a real following around the bottle.

Format
Micro-drama series, 60s episodes
Channels
TikTok, Instagram Reels, CTV
Cadence
Weekly drop
Fun & friends
Learn the game
Reel
03 / Always-on retainer
Boomer Jack's

A five-episode micro-drama series, released week over week across paid social. What an always-on retainer looks like in flight: serial brand-building, not single-spot thinking. The bourbon, the mezcal, the heritage brand compounding presence rather than pulsing ad money has this shape underneath it.

Format
5-episode series + cutdowns
Channels
Meta, TikTok, YouTube Shorts
Engagement
Week-over-week pickup
Episode 03
Episode 04
Episode 05
04 / Pricing

What your brands pay.

Single spot $3K–$5K

A broadcast-grade hero spot plus two cutdowns. Brand testing the channel or backing one launch.

Campaign $10K–$20K

Hero spot, four to six cutdowns, social variants, CTV-ready master. For a full launch or seasonal push.

Retainer $30K–$35K /mo

Always-on. Hero spot every month, weekly cutdowns, a serial micro-drama, CTV refreshes.

05 / The partnership

Cross-referral, 50/50 net.

How it works

LiquidRails introduces a brand that needs video. Bizarre Bunny scopes, builds, delivers. The brand is invoiced directly at the tiers above. 50% of net profit on every campaign goes to LiquidRails, tagged at intake against your email, paid quarterly.

Production base is audited at $65 per hour. Brand-facing price minus base cost is net. Same rate, same split, every campaign. The bottle-sale lift on top still goes 100% to the LiquidRails core economics.

Non-exclusive. No volume commitment. Thirty-day notice either side. No render before your compliance signs off.

The math, two campaigns

HERO SPOT  ·  $15,000
BASE  ·  $8,000  ·  NET  ·  $7,000
→ LIQUIDRAILS $3,500  ·  BB $3,500
RETAINER  ·  $30,000 / MO
BASE  ·  $17,000  ·  NET  ·  $13,000
→ LIQUIDRAILS $6,500 / MO  ·  BB $6,500 / MO

Thirty minutes to walk through which brands to send first.

Lock the split, agree the intake, line up two or three brands you'd want to see ads for.

Book the call